The hardest part of short form content is not the ideas, it is the volume. Reels, TikToks and Shorts reward accounts that post consistently, and filming fresh clips every day is not realistic for most businesses. The workflow that actually holds up: record long form once, then cut it into clips. Tools like Klap make the cutting part almost automatic.
What Klap does
Klap is an AI tool that takes a long video, finds the strongest moments and turns them into ready to post vertical clips. Upload a full podcast episode and it scores every moment for how likely it is to perform, picks the best bits, cuts each one into its own reel, zooms in and reframes so whoever is talking stays centred, then burns in captions. Feed it a 45 minute episode and you get a stack of shorts back in minutes.
The time saving is the real win. Instead of scrubbing through an hour of footage hunting for good moments and cutting every reel by hand, you get a batch of them at once, already captioned and formatted for Reels, TikTok and Shorts. For bulk reel editing it is hard to beat, and at a fraction of the cost of an editor it is a great budget option to get started with.
How to use it
The whole point is that it is simple. Once you have your recording from us you are four steps away from a week of content.
- Record your episode with us and take home the full video file, or upload it straight from your drive.
- Drop the file into Klap and let it process. It watches the whole recording and gives each moment a virality score.
- Klap cuts the strongest moments into vertical reels, zooms and reframes to follow the speaker, and adds captions for you.
- Review the clips, tweak anything you want to change, then download and post them across the week.
Turn your next episode into a week of reels
Upload one 4870 Studios recording and let Klap score, cut and caption the best moments for you.
Get started with Klap →Tools only work as well as the footage you give them, and that is where the recording setup matters.
Record it clean and the clips cut themselves
A few things make long form footage clip friendly. Clear audio, because captions are generated from it. Separate camera angles on each speaker, so the reframed vertical crop always has a face in it. Consistent lighting, so every clip looks intentional rather than grabbed.That is exactly how our podcast studio is set up. Four mics, four cameras and live switching mean you walk out with footage that Klap, or an editor, can slice cleanly. Record one episode and you have content for the week.
A simple weekly workflow
Book a session, record one long conversation, run it through Klap and schedule the best clips across the week. Post the full episode to YouTube or your podcast feed and let the shorts pull people towards it. If you would rather not touch the editing at all, add our production team to your booking and we will cut it for you.
Book a podcast session and put the workflow to the test.









